Online Course
Men’s Skin care: Formulate Better Products via Customized Ingredients Selection
Renew your men’s skincare product strategy! Quit applying the same concepts & ingredients used to formulate women’s skin care.
Giorgio Dell’Acqua will review the men care market needs, discuss about physiological & biological differences in skin (type, aging...), their impact on ingredients selection, market trends and practical tips to design targeted men care products.
Read the full Course Outline
Presented By:
Giorgio Dell Acqua
Length:
90
min
Course Type:
Formulation
Level:
Intermediate
Add On-Demand Course to your Cart
Package includes:
.wmv Courses Recording, Presentation
Slides & Transcript of Q&A session
Why should you view this course?
Women represent the largest segment in skin care but recently, there has been a drastic acceleration in men care products too. Using the same ingredients & formulation practices for both segments (men & women) doesn’t deliver the required results. You need the right knowledge w.r.t. men skin physiology & how different it is vs women (skin type, mechanism of the actives on skin, facial hair, aging, thickness, hydration, hormones...) to formulate customized products for men. Join the course to:
- Gain a deeper understanding of your target by learning about skin physiology differences between men and women (skin type, mechanism of the actives on skin, facial hair, aging, thickness, hydration, hormones...)
- Formulate men skin care products better, with expert tips on ingredient selection and formulation process
- Capture the rising men skin care market, with better understanding of market trends and early introduction of customized cosmetics for your targets
- Boost your career by getting a participation certificate on joining the Live Course
Who should view this course?
Chemists, Cosmetics Formulators/developers, R&D managers in skin care, interested in developing customized men care products
Course Outline
- Review of Men care Market needs
- Market trends
- Challenges faced whilst formulating products for men care (facial hair, problem with face masks, effects of shaving on the skin …)
- Understanding Skin differences (men vs women):
- Aging differences
- Skin mechanism (Cell turnover, Pore size, Wrinkles, Subcutaneous Fat)
- Physiological differences
- Sebum
- Collagen Level and Density
- TEWL and Hydration
- Skin thickness
- Dermis & Hypodermis and more...
- How to formulate men care cosmetics better:
- Active ingredients selection tips
- 30 mins Q&A- Interact live/ ask questions directly from the expert!
- Have a query ? Email us for any help !