TAGS: Sustainability and Bioplastics
LyondellBasell collaborates with CORADIN and Dermalogica to create a more sustainable solution for the GREENIS® Dispenser. It is leveraging its innovative CirculenRecover solution for the award-winning packaging.
Made with More than 75% PCR
To accomplish this, CORADIN and Dermalogica teamed up with LYB to select the best Post-Consumer Resin (PCR) for this demanding cosmetics application, which required both functionality and aesthetics.
LYB provided a high-quality solution with its
CirculenRecover polypropylene (PP) polymer made from plastic waste through a mechanical recycling process. This solution achieved an optimal balance of performance, aesthetics, and recycled content. The new Greenis® Dispenser is made with over 75% PCR. It received numerous awards, including the World Star Winner 2024 Award in the Health & Personal Care category, for its recyclability, sustainability, ergonomics, and waste reduction qualities.
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The GREENIS® Dispenser shows how recycled material can replace conventional fossil-based feedstock, improving circularity and environmental performance for the packaging industry,” said Paula Sanabria, senior director, Marketing & Commercial Development, Circular and Low Carbon Solutions at LYB. “
We are happy to contribute to new recycled products that support a lower greenhouse gas footprint while helping improve consumer experience with product ergonomics, functionality, aesthetics, and lighter weight.”
E-commerce-friendly Award-winning Product
This collaboration demonstrates what joint efforts can achieve in our industry. This includes a more sustainable, high-quality, lightweight, user-friendly, and e-commerce-friendly award-winning product with a reduction in use of fossil resources. Through collaboration, we can help to end plastic waste in the environment and create solutions for everyday sustainable living.
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The GREENIS® Dispenser development project is the result of strong collaboration between the Californian Brand Dermalogica that has a firm commitment towards sustainable packaging solutions, and UNILEVER Prestige Brands. LYB has been very supportive to find the best recycled material that allowed winning all the technical challenges around the innovative package. LYB is a very appreciated partner of CORADIN, recognized within our company for quality polymer materials and great support,” said Florence Bidamant, associate general manager & CCMO at CORADIN. “
The four awards show the recognition of the packaging experts and encourage the CORADIN Team to work and innovate further.”
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When we partner in sustainability, we all win,” says Aurelian Lis, CEO of Dermalogica. “
As leaders in the professional skin care industry, we need to create intuitive, premium packaging solutions that don’t compromise the health of our planet. By working with innovative partners, we can make meaningful changes that impact our industry and the planet for good.”
Source: LyondellBasell
